Breadcrumb Schema
Structure the navigation (Home > Category).
Breadcrumb JSON-LD
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://seusite.com.br/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Artigos",
"item": "https://seusite.com.br/artigos"
}
]
}Structured Breadcrumb Trail
Breadcrumbs are crucial in E-commerces and Blogs, they show users the way back (Ex: Home > Clothes > T-shirts). Using the appropriate JSON-LD tag, Google itself changes the URL display on the search screen to show the neat path, giving more credibility and increasing clicks on the categories.